Facebook algorithms pre-filters content that users see in their news feeds. The algorithm manages the vast amount of content posted and thus helps advertisers, while hopefully showing Facebook users the most relevant content among the thousands of posts they could see.
You can have up to 5000 friends and 6000 groups, that is a lot of posting to watch.
Facebook algorithm narrows down what users actually see to about 1,500 posts, and from that pool of content, narrows what users might see even further to about 300 posts.
Algorithm’s exists because Facebook needs to keep users coming back and also offer value to advertisers. The algorithm also encourages user engagement. By encouraging user engagement, the algorithm encourages users to share information with Facebook. This information helps Facebook keep the users and advertisers happy.
What can you do so that users see more of your content in their news feed? You should post and share more videos. Comment more on posts. Don’t just LIKE or LOVE them. Engage by commenting.
